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Building brands. Solving challenges. Creating impact.

At Kite + String, we help growing businesses and mission-driven organizations turn big visions into reality. As strategic thinkers and hands-on doers, we bridge the gap between where you are and where you want to be—refining your brand, entering new markets, or scaling your operations.

The experts
driving your success

At Kite + String, you gain access to our handpicked network of trusted professionals. While we specialize in communications, market fit, and brand strategy, we collaborate with top designers, developers, analysts, and PR experts to meet all your needs. This curated approach ensures seamless collaboration and exceptional results—delivering more than just a strategy, but a powerhouse team driving your success.

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Liz Eddy Scully

Liz is a seasoned leader with expertise in Strategic Communications. At Kite + String, she leads marketing, PR, and partnerships, turning strategic visions into impactful engagement. Her work drives brand growth and lasting impact in competitive markets.

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Alyssa specializes in bringing product ideas to life with clear strategies. At Kite + String, she leads product development and research, turning concepts into market-ready solutions. Her work drives innovation and success for brands in competitive markets.

Alyssa and Liz combine deep expertise in brand strategy, communications, and scaling operations. Alyssa has driven growth for global brands, turning ideas into actionable, beautifully designed solutions. Liz, a mission-driven entrepreneur since age 15, has led brand development, PR, and strategic partnerships for dynamic organizations.

Together, they co-founded Lantern, a Public Benefit Corporation revolutionizing end-of-life planning. With nearly $0 marketing, Lantern became an industry leader, earning The New York Times front-page coverage and partnerships with brands like Zola and State Farm.

We don’t just advise—we embed ourselves into your team. From go-to-market strategies to growth solutions, we tailor every step to your vision, delivering smart, impactful results with a personal touch.

The experts driving your success

At Kite + String, you gain access to our handpicked network of trusted professionals. While we specialize in communications, market fit, and brand strategy, we collaborate with top designers, developers, analysts, and PR experts to meet all your needs. This curated approach ensures seamless collaboration and exceptional results, delivering more than just a strategy, but a powerhouse team driving your success.

kite&string-1.jpg

Liz Eddy Scully

Liz is a seasoned leader with expertise in strategic communications. At Kite + String, she leads marketing, PR, and partnerships, turning strategic visions into impactful engagement. Her work elevates brands and expands their reach, driving lasting impact in competitive markets.

kite&string-3.jpg

Alyssa specializes in brand strategy and messaging, crafting compelling narratives that bring product ideas to life. At Kite + String, she leads brand positioning, copy development, and the strategic frameworks that lay the foundation for go-to-market success. Her work helps brands clarify their voice, define their story, and connect meaningfully with their audiences.

Ready to launch with confidence? Let’s craft a go-to-market strategy that drives results.

Our Trusted Collaborators

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HigherPeople

Head Hunting, Recruiting

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Dan Scully, Atlas Studio

Digital Design

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Ross Hager

Production, Copywriting

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B3 Media

Paid Media

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Allison Toombs, Toombs Agency

Growth Marketing

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Meg Scheding, Clover and Crimson

Product Roadmapping

The experts driving your success

At Kite + String, you gain access to our handpicked network of trusted professionals. While we specialize in communications, market fit, and brand strategy, we collaborate with top designers, developers, analysts, and PR experts to meet all your needs. This curated approach ensures seamless collaboration and exceptional results—delivering more than just a strategy, but a powerhouse team driving your success.

kite&string-1.jpg

Liz Eddy Scully

Liz is a seasoned leader with expertise in Strategic Communications. At Kite + String, she leads marketing, PR, and partnerships, turning strategic visions into impactful engagement. Her work drives brand growth and lasting impact in competitive markets.

kite&string-3.jpg

Alyssa specializes in bringing product ideas to life with clear strategies. At Kite + String, she leads product development and research, turning concepts into market-ready solutions. Her work drives innovation and success for brands in competitive markets.

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